# How To Set Up Offline Conversion Tracking In Google Ads

> Master Google Ads offline conversion tracking in 2026. SaaSHero handles the full measurement layer so your B2B SaaS revenue data is always accurate.

**Published:** 2026-10-17 | **Updated:** 2026-10-29 | **Author:** Aaron Rovner
**URL:** https://www.saashero.net/google-ppc/offline-conversion-tracking-google-ads/
**Type:** post

**Categories:** Google PPC

![How To Set Up Offline Conversion Tracking In Google Ads](https://www.saashero.net/wp-content/uploads/2026/10/1792147214061-6afe503ad05e-1024x572.webp)

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## Content

*Written by: Aaron Rovner, Founder, Saas Hero*

## What Counts As An Offline Conversion In Google Ads?

An offline conversion is a CRM event such as a qualified lead, a sales-accepted opportunity, or a closed-won deal that happens after an ad click. You upload that event back into Google Ads so the account can focus on the outcome that matters instead of the form fill that came first.

## Key Takeaways For B2B SaaS Teams

- Offline conversions let B2B SaaS teams upload CRM events like SQLs and closed-won deals back to Google Ads so Smart Bidding focuses on qualified pipeline instead of raw form fills.
- Enhanced Conversions for Leads via Google Ads Data Manager is the recommended 2026 method, while legacy GCLID file imports face a June 15, 2026 API deprecation for new adopters.
- Successful setup requires creating an import conversion action, capturing the GCLID in the CRM at form submission, and connecting the CRM to Data Manager for daily automated uploads.
- Validation covers test leads, Diagnostics checks, healthy match rates above 80 percent, and a clean migration path that shifts legacy imports from Primary to Secondary before promoting the new Data Manager action.
- SaaSHero helps demand-gen and RevOps teams maintain accurate GCLID capture, separate primary and secondary conversions, and build CRM-connected reporting that ties ad spend directly to pipeline.

[Talk To SaaSHero About Your Measurement Setup](https://www.saashero.net/schedule-a-discovery-call/?utm_term=offline-conversion-tracking-google-ads&utm_campaign=ai_growth_agent)

## Choosing Between Offline Conversion Import And Enhanced Conversions For Leads In 2026

[Enhanced Conversions for Leads via Google Ads Data Manager is the recommended path for most advertisers in 2026](https://support.google.com/google-ads/answer/15146000). The legacy GCLID file-upload import still works as a fallback for small teams running a proof of concept. [Google explicitly describes offline conversion import as a legacy feature that lacks the durability features Enhanced Conversions for Leads offers](https://support.google.com/google-ads/answer/15146000) and recommends upgrading to Enhanced Conversions for Leads using Data Manager.

The forcing function is a hard deprecation date. Starting June 15, 2026, the Google Ads API no longer accepts new adopters of offline conversion imports, including Enhanced Conversions for Leads uploads via the legacy `ConversionUploadService.UploadClickConversions` method. New adopters that attempt to use it receive the error `CUSTOMER_NOT_ALLOWLISTED_FOR_THIS_FEATURE`. Existing adopters with qualifying activity between December 2025 and May 2026 may continue on the legacy path during migration, but [Google has made clear that Data Manager is the strategic migration path and legacy access is not a permanent solution](https://support.google.com/google-ads/thread/446743277/clarification-needed-offline-conversion-uploads-via-google-ads-api-still-working-past-june-15-2026).

A second structural change took effect in April 2026. [Google began accepting user-provided data from website tags, Data Manager, and API connections simultaneously, replacing the previous requirement to designate a single implementation channel](https://ppc.land/google-kills-3-enhanced-conversion-methods-replaces-all-with-single-toggle). From June 2026, the interface distinction between Enhanced Conversions for Web and Enhanced Conversions for Leads was removed and replaced with a single on/off toggle. Data Manager now handles matching and deduplication and is the path Google is actively investing in. File import remains simpler to stand up but is the method being deprecated for new implementations.

## Step 1: Create The Conversion Action In Google Ads

The conversion action is the destination that CRM events are uploaded to, so the import has a target to write against. [Google recommends creating a new conversion action when you switch to a new upload method like Data Manager](https://support.google.com/google-ads/answer/15146000).

Navigate to **Goals > Conversions > Summary > + New conversion action > Import > CRMs, files, or other data sources > Track conversions from clicks**. You will configure four fields: Conversion Name, Conversion Time, Conversion Value, and GCLID. The Conversion Name matters most because Smart Bidding learns from the label you attach, so a company selling a $40k ACV platform should create a “Qualified Lead” action and a separate “Closed Won” action to give the algorithm two distinct signals.

[Wait 4 to 6 hours after creating the conversion action before uploading conversions to it](https://relevantaudience.com/google-ads-en/google-ads-offline-conversion-import-guide). Conversions uploaded during that window can take up to two days to appear in reports. Confirm that the action appears in **Goals > Conversions > Summary** before you move on.

## Step 2: Capture And Store The GCLID Reliably

[The GCLID is the unique identifier Google appends to every ad click when auto-tagging is enabled](https://mdniamul.com/blog/google-ads-conversion-tracking-for-roofing-companies). It is the highest-fidelity matching signal available, and when it is intact and uploaded, the match between a CRM event and the originating click is essentially guaranteed. Many implementation guides stop at “store the GCLID,” but the real failure almost always happens in the capture layer instead of the upload layer.

How you store the GCLID depends on which CRM you run, and each platform has a different failure mode to watch for:

- **HubSpot:** Add a hidden form field mapped to a custom contact property. [HubSpot classifies traffic as paid search when the gclid URL parameter is present and valid](https://knowledge.hubspot.com/th/reports/understand-hubspots-traffic-sources-in-the-traffic-analytics-tool), but the GCLID must be explicitly stored on the HubSpot contact record for offline conversion upload, and [HubSpot’s documentation advises verifying the captured click ID remains attached to the contact and is available when a qualified lifecycle-stage event is synchronized](https://knowledge.hubspot.com/th/reports/understand-hubspots-traffic-sources-in-the-traffic-analytics-tool). Use HubSpot’s native “capture GCLID” feature or a hidden field populated by the Conversion Linker tag in Google Tag Manager.
- **Salesforce:** Create a custom field on the Lead or Contact object (text, 255 characters) and populate it at form submission via a hidden field. [Salesforce duplicate-detection rules can overwrite the GCLID field when a new lead is merged into an existing contact](https://elevarus.com/enhanced-conversions-for-leads-troubleshooting-google-ads), so audit this behavior before launch.
- **Google Sheets:** Add a GCLID column to the lead export. [Data Manager can only read data from the first sheet in a Google Sheets spreadsheet](https://support.google.com/google-ads/answer/15146000), so ensure the export lands in the first tab.

Attribution windows connect your capture setup to Google’s retention limits. [Google retains the GCLID for 90 days, so a GCLID-based conversion uploaded against a click older than 90 days is rejected](https://relevantaudience.com/google-ads-en/google-ads-offline-conversion-import-guide). [Enhanced Conversions for Leads matched on hashed email or phone can be uploaded up to 63 days after the associated ad click](https://relevantaudience.com/google-ads-en/google-ads-offline-conversion-import-guide). For B2B sales cycles longer than 90 days, send an earlier qualified-pipeline milestone such as an MQL or SQL that falls inside the window.

A common mistake is an empty GCLID field because the form was submitted before the Conversion Linker tag fired or because the hidden field was added after the campaign launched and existing leads were never backfilled. [Auto-tagging must be enabled in Google Ads under **Admin > Account settings** for GCLIDs to be appended to ad clicks at all](https://mdniamul.com/blog/google-ads-conversion-tracking-for-roofing-companies).

[Get Your GCLID Capture Audited](https://www.saashero.net/schedule-a-discovery-call/?utm_term=offline-conversion-tracking-google-ads&utm_campaign=ai_growth_agent)

## Step 3: Connect The CRM And Import Conversions

You have three main options for connecting CRM data to Google Ads, and the right choice depends on your RevOps capacity and stack. For a deeper walkthrough of automating this data flow, see [How To Automate Offline Conversion Data Flow to Google Ads](https://saashero.net/google-ppc/automate-offline-conversions-google-ads/?utm_term=offline-conversion-tracking-google-ads&utm_campaign=ai_growth_agent).

**Option A: Data Manager (Recommended)**

Navigate to **Tools > Data Manager > + Connect Product**. Select your data source such as HubSpot, Salesforce, Google Sheets, BigQuery, or another supported platform. [Map source fields to Google Ads destination fields, apply filters if the source file contains multiple conversion goals, name the connection, and click Finish then Save and continue.](https://support.google.com/google-ads/answer/15146000) Data Manager handles authentication, scheduling, and error logging. Your RevOps team needs Editor access to the source file or CRM connection and administrative access to the Google Ads account. [HubSpot and Salesforce connectors import the last 14 days on the first run and then only changes since the previous run](https://relevantaudience.com/google-ads-en/google-ads-offline-conversion-import-guide), while [Google Sheets imports conversions from the past 90 days on every run](https://relevantaudience.com/google-ads-en/google-ads-offline-conversion-import-guide).

**Option B: Native CRM Integration**

[HubSpot supports creating and syncing ad conversion events from lifecycle-stage changes directly to connected Google Ads accounts](https://knowledge.hubspot.com/th/create-and-sync-ad-conversion-events-with-chatgpt) via **Marketing > Ads > Create > Conversion event**. Select “Sync lifecycle stage changes,” choose the connected Google Ads account, define the lifecycle stage such as MQL, SQL, Opportunity, or Customer, set a conversion value, and map contact data fields. [Only record updates occurring after the conversion event is created are synced, so historical activity is not retroactively sent](https://knowledge.hubspot.com/th/create-and-sync-ad-conversion-events-with-chatgpt). This path offers the lowest friction for HubSpot users. For Salesforce, see [Import Salesforce Opportunities as Google Ads Conversions](https://saashero.net/google-ppc/salesforce-offline-conversions-google-ads/?utm_term=offline-conversion-tracking-google-ads&utm_campaign=ai_growth_agent).

**Option C: File-Based Import**

Export a CSV from your CRM with the required fields such as GCLID, conversion action name, conversion time, conversion value, currency, and hashed email or phone, then upload via **Goals > Conversions > Uploads**. Required fields must be exact, and the conversion action name must match character-for-character what is configured in Google Ads. Schedule uploads to run at least daily. This option needs the least RevOps involvement to launch but the most ongoing manual effort to maintain.

## Step 4: Test And Validate The Initial Setup

Run a live test before you trust the data. Submit a real test lead using an address you control, trigger a test milestone such as MQL or SQL in the CRM, then check **Goals > Conversions > Summary > Diagnostics**. A passing validation shows the conversion action status as “Recording conversions,” and the upload log shows accepted rows with no errors. Verify results in the **All conv. (by conv. time)** column in the Campaigns report, because this column counts by conversion date instead of click date and aligns with the timestamp in your upload file.

[Processing of imported data takes 24 to 48 hours to show in reports and conversion action status](https://relevantaudience.com/google-ads-en/google-ads-offline-conversion-import-guide), and [processing of conversions keyed by GBRAID or WBRAID identifiers can take up to 72 hours](https://support.google.com/google-ads/thread/450831355/offline-conversions-via-data-manager-api-events-accepted-but-not-showing-in-goals). Give the setup enough time before you judge results. [A match rate below 80% in the Uploads log typically indicates GCLID capture failures, timestamp format errors, or conversion action name mismatches](https://tlcads.co.uk/measurement-and-reporting/google-ads-long-sales-cycle-tracking).

## Migrating From Legacy Offline Conversion Imports Safely

Teams already running legacy GCLID file imports need a clear migration plan before the June 15, 2026 API deprecation. This transition protects Smart Bidding performance and reporting continuity. For a full migration walkthrough, see [Offline Conversions For Google Search Ads: 2026 Guide](https://saashero.net/google-ppc/offline-conversions-google-search-ads/?utm_term=offline-conversion-tracking-google-ads&utm_campaign=ai_growth_agent).

The order of these steps matters because switching the primary signal too early can reset Smart Bidding’s learning period, so follow this sequence to keep attribution continuous through the migration.

1. Wait the longer of three full conversion cycles or four weeks before switching the primary conversion signal. This gives Smart Bidding enough historical data on the legacy action to avoid a learning-period reset.
2. Switch the legacy conversion action from **Primary** to **Secondary** instead of deleting it. Deleting it removes historical data from reports and disrupts bidding continuity.
3. Stand up the new Enhanced Conversions for Leads action via Data Manager and set it to Secondary for two to three weeks while you validate match rates and upload counts.
4. After the new action is confirmed healthy, promote it to Primary and keep the legacy action as Secondary for observation only.
5. Prevent double-counting by ensuring only one action is set as Primary for the same funnel outcome. [Running multiple primary conversion actions for the same outcome creates conflicting signals and unpredictable bidding behavior.](https://tlcads.co.uk/measurement-and-reporting/google-ads-long-sales-cycle-tracking)

[Developer tokens that did not send a request during the qualifying historical activity window (approximately December 2025 through June 2026) are not allowlisted for legacy access and will receive an error when calling the legacy upload method](https://refontelearning.com/blog/google-ads-data-manager-offline-conversion-migration). For those accounts, migration to Data Manager becomes mandatory.

## How To Keep Offline Conversion Tracking Healthy Over Time

Once the new action is live, the focus shifts from migration to ongoing validation. A healthy setup shows three signals: the conversion action receives uploads at the expected cadence, the events reaching Google Ads represent qualified leads or closed-won deals instead of raw form fills, and the account’s optimization signal clearly reflects CRM-defined outcomes.

Common measurement issues in B2B SaaS accounts include attribution gaps between the click and the CRM record caused by GCLID fields being overwritten during contact merges. [Low data volume in long sales cycles can also prevent Smart Bidding from reaching the 50-conversions-per-month threshold needed for reliable automated bidding](https://tlcads.co.uk/measurement-and-reporting/google-ads-long-sales-cycle-tracking). Many teams also see tracking inconsistencies across Google Ads, GA4, and the CRM, which produces three different conversion counts and no single source of truth. For a full guide to connecting CRM data to paid media reporting, see [How To Connect CRM Offline Conversions To Google Ads](https://saashero.net/google-ppc/connect-paid-media-crm-pipeline/?utm_term=offline-conversion-tracking-google-ads&utm_campaign=ai_growth_agent).

[Have SaaSHero Review Your Measurement Stack](https://www.saashero.net/schedule-a-discovery-call/?utm_term=offline-conversion-tracking-google-ads&utm_campaign=ai_growth_agent)

## Troubleshooting Common Offline Conversion Upload Errors

The errors below appear most frequently in the Google Ads Help Community and on r/adwords. Each one has a specific cause and a clear fix.

### “The Conversion Action Specified In The Upload Request Isn’t Set Up For Uploading Conversions”

The conversion action selected in the upload is a website-only action instead of an import action. [The conversion action must be created as an offline or import action and successfully connected to the chosen data source](https://support.google.com/google-ads/answer/15146000), because a website conversion action cannot receive offline uploads. Fix this by verifying that the action was created via **Import > CRMs, files, or other data sources** and confirming that it is connected to the Data Manager source or upload method.

### “My GCLID Is Empty”

Auto-tagging may be disabled, the Conversion Linker tag may not fire on all pages, or the hidden form field may have been added after the campaign launched. [To troubleshoot, append a test parameter such as ?gclid=test123 to a landing-page URL, submit a test lead, and verify that the exact value appears in the new CRM record’s GCLID field.](https://mdniamul.com/blog/google-ads-conversion-tracking-for-roofing-companies) If the field is empty, the hidden field is not being populated. Also confirm that auto-tagging is enabled in **Admin > Account settings**.

### “The Upload Keeps Failing”

[Data Manager surfaces specific diagnostic alerts](https://support.google.com/google-ads/answer/15146000) for the most common structural failures. Examples include “Check Google Sheet data format” when headers are not in the first row of the first sheet, “CSV has formatting errors” when the row entry count does not match the column count, “Column headers from this data source aren’t readable” when headers are missing or exceed 256 characters, and “DATA_SOURCE has an incorrect number of fields in a row.” Fix each issue by correcting the source file structure and re-running the import. For Data Manager API implementations, note that [Data Manager uses a fast-fail request model, so if any field in a request fails validation, the entire request is rejected](https://channelshift.io/blog/enhanced-conversions-for-leads), unlike the Google Ads API’s partial-failure model.

### “The Attribution Window Missed The Conversion”

[A GCLID-based conversion uploaded against a click older than 90 days is rejected with a “click is too old” error](https://relevantaudience.com/google-ads-en/google-ads-offline-conversion-import-guide). [Enhanced Conversions for Leads matched on hashed PII has a shorter 63-day window](https://relevantaudience.com/google-ads-en/google-ads-offline-conversion-import-guide). For B2B sales cycles that routinely exceed these windows, upload an earlier qualified-pipeline milestone such as MQL or SQL that falls inside the window, and import the closed deal as a secondary conversion action for reporting only.

## Why SaaSHero Owns The Measurement Layer End To End

The setup described in this guide is straightforward compared with keeping it healthy over time. The hard work sits in the measurement layer, which includes maintaining GCLID capture through form redesigns, CRM migrations, and consent platform updates. It also includes separating primary from secondary conversions so Smart Bidding learns from qualified pipeline and building CRM-connected reporting that answers the board-level question of what the spend produced in pipeline.

SaaSHero is a **Google Premier Partner** (top 3% of Google Partners) and a **G2 High Performer in Digital Marketing for over two consecutive years**. The agency is currently ranked **#20 of approximately 6,000 agencies** and has managed **over $60M in lifetime ad spend** for B2B SaaS companies. It has served **100+ B2B companies** with a team of about 20 full-time specialists, including in-house designers and copywriters.

[](https://www.saashero.net/schedule-a-discovery-call/?utm_term=offline-conversion-tracking-google-ads&utm_campaign=ai_growth_agent)**SaaS Hero: Trusted by Over 100 B2B SaaS Companies to Scale**

The core capability that solves the problems in this article is a measurement architecture that separates primary from secondary conversions in every account, pushes lifecycle-stage events back into the ad platforms so bidding learns from qualified outcomes, and builds CRM-connected reporting in HubSpot, Salesforce, or any other CRM to connect ad spend to leads, pipeline, and revenue. SaaSHero operates inside the client’s own accounts and tag management, so when the engagement ends, the measurement history stays with the client.

[](https://www.saashero.net/schedule-a-discovery-call/?utm_term=offline-conversion-tracking-google-ads&utm_campaign=ai_growth_agent)**SaaS Hero: The client-friendly SaaS marketing agency that proves pipeline**

[Schedule A Measurement Strategy Session](https://www.saashero.net/schedule-a-discovery-call/?utm_term=offline-conversion-tracking-google-ads&utm_campaign=ai_growth_agent)

## How To Track Offline Conversions In Google Ads: Quick Recap

Offline conversion tracking in Google Ads connects CRM outcomes such as qualified leads, opportunities, and closed deals back to the ad clicks that generated them. The 2026 method centers on Enhanced Conversions for Leads via Google Ads Data Manager and follows five practical steps.

1. Create an import conversion action in Google Ads via **Goals > Conversions > Summary > + New conversion action > Import > CRMs, files, or other data sources**.
2. Enable auto-tagging and capture the GCLID in a hidden form field mapped to a CRM contact property in HubSpot or a custom Lead or Contact field in Salesforce.
3. Connect your CRM to Google Ads Data Manager, map the required fields such as GCLID, conversion action name, conversion time, and conversion value, and configure a daily upload schedule.
4. Submit a test lead, trigger a CRM milestone, and validate in **Goals > Conversions > Summary > Diagnostics** and the **All conv. (by conv. time)** column.
5. Set the new conversion action as Secondary for two to three weeks, confirm match rates are above 80%, then promote it to Primary and move form fills to Secondary.

### When Offline Conversions Make Sense For B2B SaaS

Offline conversion tracking fits any B2B company with a sales-led motion, a CRM, and a sales cycle longer than a few days. When the event that determines lead quality such as a discovery call, a sales-accepted opportunity, or a closed deal happens in the CRM instead of on the website, that event needs to flow back into Google Ads so the account can focus on the right signal.

### Typical Timeline For A Full Setup

A basic Data Manager connection with Google Sheets can usually go live within a day once the conversion action exists and GCLID capture is confirmed. A full offline conversion implementation with HubSpot or Salesforce lifecycle-stage syncing, validated match rates, and a primary or secondary conversion architecture [typically takes four to eight weeks, depending on volume](https://tiltmetrics.com/blog/crm-google-ads-offline-conversions/). That timeline includes the 4-to-6-hour propagation wait after conversion action creation and the 24-to-48-hour processing window for the first uploads.

### Developer Involvement For Different Setups

A Google Sheets or HubSpot native integration via Data Manager usually does not require a developer. A Salesforce custom field implementation, a custom Data Manager API integration, or any setup involving server-side hashing and E.164 phone normalization benefits from a developer or marketing ops resource with CRM access. The most common failure point, an empty GCLID field, is a configuration problem that you can diagnose and fix without engineering involvement.

### How Often To Audit Your Offline Conversion Setup

Audit the setup after any form redesign, CRM migration, consent platform update, or campaign restructure. [Enhanced Conversions for Leads does not degrade gradually, because it works until something specific changes and then stops entirely](https://taglert.app/blog/enhanced-conversions-for-leads-setup). Check the Diagnostics tab and match rate in the Uploads log at least weekly. A match rate that drops below 80% is an early signal that something in the capture or upload chain has broken.

[Have SaaSHero Audit Your Offline Conversions](https://www.saashero.net/schedule-a-discovery-call/?utm_term=offline-conversion-tracking-google-ads&utm_campaign=ai_growth_agent)

## Read Next

- [Offline Conversions For Google Search Ads: 2026 Guide](https://saashero.net/google-ppc/offline-conversions-google-search-ads/?utm_term=offline-conversion-tracking-google-ads&utm_campaign=ai_growth_agent)
- [B2B SaaS Offline Conversion Tracking: A 7-Step Guide](https://saashero.net/google-ppc/track-full-funnel-offline-conversions/?utm_term=offline-conversion-tracking-google-ads&utm_campaign=ai_growth_agent)
- [Offline Conversion Tracking for Enterprise SaaS: 2026 Guide](https://saashero.net/google-ppc/offline-conversion-tracking-enterprise-saas/?utm_term=offline-conversion-tracking-google-ads&utm_campaign=ai_growth_agent)
- [How To Automate Offline Conversion Data Flow to Google Ads](https://saashero.net/google-ppc/automate-offline-conversions-google-ads/?utm_term=offline-conversion-tracking-google-ads&utm_campaign=ai_growth_agent)
- [Offline Conversion Tracking Software: A 2026 B2B Framework](https://saashero.net/google-ppc/best-offline-conversion-tracking-software/?utm_term=offline-conversion-tracking-google-ads&utm_campaign=ai_growth_agent)

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## Structured Data

### BlogPosting

- **Headline:** How To Set Up Offline Conversion Tracking In Google Ads
- **Description:** Master Google Ads offline conversion tracking in 2026. SaaSHero handles the full measurement layer so your B2B SaaS revenue data is always accurate.
- **DateModified:** 2026-10-16T10:39:52.001Z
- **Image:** https://cdn.aigrowthmarketer.co/1766490831649-8d9b07cf12b7.png, https://cdn.aigrowthmarketer.co/1766490786776-b09209988366.png
- **InLanguage:** en-US
  **Person:**

  - **Name:** Aaron Rovner
  - **JobTitle:** Founder
  - **Description:** Aaron Rovner is the founder of SaaS Hero, based in Wilmington, North Carolina. He has a background in marketing, business growth, and SaaS, with experience across several companies before launching SaaS Hero. His work focuses on helping SaaS companies improve acquisition and growth, especially through search, paid media, and marketing strategy. He studied at Temple University’s Fox School of Business and Management and has built a public presence around SaaS marketing and Google/search campaign strategy.
  - **Image:** https://cdn.aigrowthmarketer.co/1782156726422-8a17719342d8.jpeg
  - **Url:** https://www.linkedin.com/in/aaronrovner/
    **Organization:**

    - **Name:** Saas Hero
    - **Url:** https://www.saashero.net/
  **Organization:**

  - **Name:** SaaSHero
  - **Url:** https://saashero.net

---

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## Citations

- [Lead Generation Agency Google Ads: How To Choose One In 2026](https://www.saashero.net/google-ppc/best-google-ads-lead-gen-agency/)
- [Best Google Ads Agencies for Enterprise B2B SaaS](https://www.saashero.net/google-ppc/best-google-ads-agency-b2b-saas/)
- [Google Ads Management for High-Spend B2B SaaS Accounts](https://www.saashero.net/google-ppc/high-spend-b2b-saas-google-ads/)
- [Google Ads Agency for Enterprise SaaS at $50K+/Month](https://www.saashero.net/google-ppc/google-ads-agency-enterprise-saas/)
- [Google Ads Offline Conversion Import With Salesforce](https://www.saashero.net/google-ppc/google-ads-offline-conversion-salesforce/)

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