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Simple, transparent pricing
(like every agency should have)

We think agency engagements with inflated upfront fees, long-term contracts and “custom strategies” (the strategies aren't unique — your business is) are on the way out. You won't find a B2B-focused marketing agency with our level of experience that offers more client-friendly engagements.

See the plans Read our FAQs
Trusted by 100+ B2B SaaS companies Flexible engagements Senior-led — never a percentage of ad spend
Campaign Manager · Google Ads

One senior expert, owning your Google Ads

Dedicated Google Ads management — ideal for founder-led teams that need an expert to run their Google Ads, companies testing the waters with an agency, or lean budgets that need a hand before scaling.

Commitment
Payment
★ MOST POPULAR Monthly ad spend
$10k – $25k
$1,750/mo

Billed monthly

Schedule a call
Everything included at every tier
$1,000 one-time setup

Your team & cadence

  • Dedicated senior Google Ads manager
  • Monthly strategy call
  • Weekly performance updates via Slack, email or Gchat
  • Dedicated Slack or Gchat channel

Optimization & testing

  • Ongoing Google Ads optimization
  • A/B testing on landing pages we build
  • Quarterly budget analysis

Reporting

  • Custom reporting dashboard
  • Revenue-first metrics — Net New ARR, SQLs & pipeline
  • CRM-connected conversion tracking
What's in your one-time setup — $1,000

Every engagement starts with a revenue-tracking foundation, built before we spend a dollar — a flat, one-time fee to stand up your Google Ads account.

  • Keyword & audience research
  • Competitor research
  • Account strategy plan
  • Ad copy
  • Ad account setup
  • Looker Studio report setup
  • HubSpot report setup (if applicable)
  • Conversion tracking setup
  • Marketing automation setup
Focused exclusively on
Google Ads management
Full Marketing Team

Your outsourced growth team — strategy & execution

For companies with established budgets that need a strong partner to own strategy and campaign management. Built for teams where paid search and social are already proven growth channels.

Ad channels
Commitment
★ MOST POPULAR Monthly ad spend
$10k – $25k
$3,000/mo

Billed monthly

Schedule a call
Everything in Campaign Manager + a full team
$1,000 one-time setup

Your senior team

  • Senior Account Strategist
  • Dedicated Project Manager
  • Dedicated Campaign Manager
  • Bi-weekly strategy calls

Strategy & creative

  • Full paid search & paid social management
  • Competitor conquesting & ABM campaigns
  • Conversion rate optimization program

Reporting

  • Board-ready dashboards — CAC, LTV & payback
  • Revenue-first reporting — Net New ARR, SQLs & pipeline
  • Looker Studio & HubSpot, connected to your CRM
What's in your one-time setup — $1,000

Every engagement starts with a revenue-tracking foundation, built before we spend a dollar. One-time, scaled to the number of channels we launch.

  • Keyword & audience research
  • Competitor research
  • Account strategy plan
  • Ad copy
  • Ad account setup
  • Looker Studio report setup
  • HubSpot report setup (if applicable)
  • Conversion tracking setup
  • Marketing automation setup
Platforms we run across your stack
AFAdam Fox
Adam Fox
CEO · TripMaster

SaaS Hero fuels our consistent growth. Our sales team couldn't be more thankful for the work they do for us.

TripMaster adds $504,758 in Net New ARR in one year
  • Avg. conversion rate from paid search: 20%
  • Return on investment: 650% ROI
  • Payback period: 80 days
Growth channels GMin▶
Creative Services

Need something specific? Add it on.

We take ownership of design execution so every campaign is backed by strategic, high-performing visuals that drive results. Copy is written by humans — never ChatGPT — with unlimited revisions, and bulk packages unlock up to 20% off.

Landing Page Design

Conversion-built, with a first draft in Figma
Basic
$750 / landing page
  • Custom copy & custom design
  • Static form
  • Static images
  • Unlimited revisions
  • Monthly A/B testing
  • Figma mockup
  • Free hosting on Unbounce
Advanced
$950 / landing page
  • Custom copy & custom design
  • Multi-step form
  • Motion graphic images
  • Unlimited revisions
  • Monthly A/B testing
  • Figma mockup
  • Free hosting on Unbounce
Schedule a discovery call See samples

Static Image Creative

From $60 / image · buy in bulk to save
Ad copy includedAny dimension requestedFigma mockup
5 creatives
$300
$60 / image
Base rate
10 creatives
$540
$54 / image
Save 10%
15 creatives
$765
$51 / image
Save 15%
20 creatives
$960
$48 / image
Save 20%
Schedule a discovery call See samples

Motion Graphic Images

From $167 / creative · buy in bulk to save
Ad copy includedCustom designMotion graphics1080 × 1080px
3 creatives
$500
$167 / creative
Base rate
6 creatives
$900
$150 / creative
Save 10%
9 creatives
$1,275
$142 / creative
Save 15%
12 creatives
$1,600
$133 / creative
Save 20%
Schedule a discovery call

UGC-Style Video

From $297 / video · buy in bulk to save
Ad copy includedCustom scriptTailored creator selectionFull editingVertical format3 revisions
1 video
$350
$350 / video
Base rate
2 videos
$630
$315 / video
Save 10%
3 videos
$890
$297 / video
Save 15%
Schedule a discovery call

Landing pages include unlimited revisions and a first draft in Figma — we never activate anything until you give the final OK.

Playvox cuts cost per SQL 10× on Google Ads
  • 10× decrease in cost per SQL from paid search
  • 163% increase in total lead volume
  • Driven by negative-keyword hygiene & competitor conquesting
Growth channels Gin
KWKristin Wagner
Kristin Wagner
VP, Demand Generation · Playvox

SaaS Hero delivers more qualified paid search leads in one month than what our former agency delivered in a quarter.

FAQs

Questions, answered

What's the difference between the Full Marketing Team and a Dedicated Campaign Manager?
You can't go wrong with either. Our Campaign Managers are among the most experienced paid search and social experts in B2B. The key difference is strategic oversight: with the Full Marketing Team you get a dedicated Senior Account Strategist and Project Manager in addition to the Campaign Manager, plus bi-weekly strategy calls. You get more of our team to help you grow faster — the “extension of your team” feeling.
Why do you offer month-to-month agreements?
We believe the traditional agency pricing model is outdated. Month-to-month keeps us accountable — we have to re-earn your business every 30 days. Prefer to lock in savings? Commit to a 3, 6 or 12-month term — and prepay up front — and we'll discount the retainer by up to 20%.
What counts as an “ad channel”?
Any digital advertising platform. The channels we manage most often are Google Ads, Microsoft Ads, LinkedIn, Meta, Reddit, X, and the Gartner Network (e.g. Capterra Ads). If there's a place online you can advertise, we have experience with it.
How do the term discounts work?
Pick the engagement length that fits you. The longer the term, the lower your monthly retainer — and prepaying up front saves you even more on top. Discounts scale from a few percent on shorter terms up to 20% off on a 12-month prepaid commitment. Use the toggles above to see your exact rate.
Where do you build landing pages?
We build conversion-focused landing pages with unlimited revisions and custom copy written by a human — not ChatGPT. You'll get a first draft in Figma and can request as many edits as you'd like. We never activate a page until you give the final OK.
How long does it take to launch campaigns?
We typically buffer ~3–4 weeks from the project kickoff call to launching across channels. That can move faster or slower depending mostly on approvals from your team — the faster we get feedback, the faster we launch.
How long does it take to see results?
For paid search (Google or Microsoft Ads), we can start to see positive results in under 30 days. Clients typically see up to a 3× improvement in SQL volume in ~90 days, especially when we take over an account with some history.
I have a HubSpot attribution problem — can you help?
Yes. Every dollar spent without proper attribution is wasted. We connect campaigns directly to your CRM and report on Net New ARR, pipeline value, SQLs and payback in Looker Studio and HubSpot — not vanity metrics.

Here are some of the results we’ve achieved
for B2B companies just like yours.

Shannon Vander Meulen

Chief Marketing Officer

“They are just really transparent and also very responsive. We find with SaaS Hero that they are able to explain not just what they are doing, but also the why.”

Keith Carvalho

Director of Sales & Marketing

“They’ve been a fantastic partner to us, and despite being far from their largest client, we are made to feel like a top priority, With 20 years experience in this space, I can say that SH is a unicorn within a space crowded by mediocrity.”

Eric Simmons

Director of Demand Generation

“The new lead capture method (and I am not overselling) was absolutely transformative for our business. I’m taking 40-50% conversion rate increases, and if you know marketing, this is not nominal.”

Katie Russell

Senior Marketing Manager

“The SaaS Hero team is easy to work with, organized, and knowledgeable. We’ve been very pleased with their attentiveness to our requests as well as their willingness to help solve problems and make our campaigns better.”

Catherine LaGaly

Director of Marketing

“A pleasure to work with! The Saas Hero team is highly knowledgeable, creative, and personable. They’re easy to communicate with and quick to respond to any questions. The ad creation process is streamlined, efficient, and easy.”

Eric Telfer

Founder

“Once we found SaaS Hero we never looked back. They have raised our revenue by 400%.”

Kayla Mossien

Director of Digital Marketing

“Working with the hands-on team felt like an extension of our inner organization, always available to answer questions or address concerns in the marketplace!”

Monica McClellan

Director of Product and Growth

“SaaS Hero is great to work with, super attentive, and has great turnaround times!”

Sarah Morrow

Marketing Manager

“From my first call with SaaS Hero it was clear they knew what they were talking about. From keyword optimization to completely organizing our account and campaigns, they have done a wonderful job in just the first couple of months!

David Patton

Senior Channel Marketing Manager

“The team is on top of all the digital media trends and puts us in a position to take advantage. We’ve seen measurable growth in all our paid channels since beginning our work with SaaS Hero.”

Ready to see how much better your marketing could be performing?

Schedule a discovery call

You'll walk away with insights and ideas you can take action on right away — whether you decide to work with us or not.

Includes 5 static graphic ads plus the ad copy needed for each of them. Perfect for single image or carousel ads for paid social.

See examples here

Includes unlimited revisions as well as custom written copy (from a human, not ChatGPT). We’ll send a first draft in Figma and you can request as many edits as you’d like. We won’t ever activate any landing pages until you give us the final OK

See examples here

We consider an ad channel to be any digital marketing advertising platform available. The most common channels we manage for our clients are:

  • Google Ads
  • LinkedIn Ads
  • Meta Ads
  • Microsoft Ads
  • Gartner Network (e.g. Capterra Ads)
If there is a place online you can advertise, we have experience with it.