How to Run Profitable Google Ads Competitor Campaigns for SaaS

How to Run Profitable Google Ads Competitor Campaigns for SaaS Running competitor campaigns in Google Ads? You’re probably doing it wrong. I see SaaS companies throw money at competitor keywords without any real strategy. They bid on “HubSpot” or “Salesforce” and wonder why they’re burning through budget with terrible conversion rates. Meanwhile, they’re convinced that […]

The 4 Biggest Google Ads Mistakes Small SaaS Companies Make (And How to Fix Them)

SaaS companies can absolutely be successful with small Google Ads budgets. I’ve seen companies spending just $5,000 per month generate hundreds of qualified leads and build sustainable growth engines through paid search. But here’s the reality: most small SaaS companies fail with Google Ads. Over the last 10 years, I’ve reviewed hundreds of Google Ads […]

4 Default Google Ads Settings That Kill Performance for B2B SaaS

In the world of digital marketing, Google Ads is one of the most powerful tools available, particularly for SaaS companies looking to grow their customer base and increase revenue. However, the effectiveness of Google Ads for SaaS is not guaranteed. Many marketers make the mistake of relying on default settings, which can severely hamper performance […]

SaaS Hero Named High Performer in Spring 2024 Digital Marketing Category on G2

SaaS Hero Achieves High Performer Status in Digital Marketing for Spring 2024 on G2 We’re thrilled to announce that SaaS Hero has been named a High Performer in the Digital Marketing category for Spring 2024 by G2, the leading software marketplace and services review platform. This recognition is not just an accolade but a testament […]

SaaS Hero Selected as 2024 Google Premier Partner!

SaaS Hero 2024 Google Premier Partner

SaaS Hero is proud to announce its elevated status as a 2024 Google Premier Partner, a prestigious recognition from Google that celebrates the outstanding achievements of digital marketing partners across the globe. This accolade places SaaS Hero in the elite top 3% of Google Partners in the United States, highlighting our superior expertise in Google […]

How to Hire a Marketing Agency for SaaS

How to Hire a Marketing Agency for SaaS As more and more SaaS products are introduced to the market, it’s only natural that the number of marketing agencies working exclusively with SaaS products continues to rise; and that’s exactly what’s happening. However, not every B2B SaaS marketing agency is created equal. Due to an extremely […]

12 Things We Learned Managing $10M in Ad Spend for B2B SaaS Companies in 2022

In 2022, we managed over $10 million in ad spend for our B2B SaaS (software as a service) clients across the Google (search, display, video), Microsoft (Bing), LinkedIn, and Facebook ad networks. Our client list at SaaS Hero spans across automotive, payments, healthcare, HR, real estate, veterinary and a dozen other verticals, so we’ve gathered […]

The RLSA Strategy That Will Help You Dominate Your Competitors (sorry, competitors)

Using Adwords should be a pretty significant part of your current marketing mix to drive qualified traffic and awareness about your product. If it isn?t (and you?re an established company with some cash in the bank), it?s time to get on it. **NOTE: this article doesn?t apply to the startups out there bootstrapping their way […]

Includes 5 static graphic ads plus the ad copy needed for each of them. Perfect for single image or carousel ads for paid social.

Includes unlimited revisions as well as custom written copy (from a human, not ChatGPT). We’ll send a first draft in Figma and you can request as many edits as you’d like. We won’t ever activate any landing pages until you give us the final OK

We consider an ad channel to be any digital marketing advertising platform available. The most common channels we manage for our clients are:

  • Google Ads
  • LinkedIn Ads
  • Meta Ads
  • Microsoft Ads
  • Gartner Network (e.g. Capterra Ads)
If there is a place online you can advertise, we have experience with it.