How to Run Profitable Google Ads Competitor Campaigns for SaaS

How to Run Profitable Google Ads Competitor Campaigns for SaaS Running competitor campaigns in Google Ads? You’re probably doing it wrong. I see SaaS companies throw money at competitor keywords without any real strategy. They bid on “HubSpot” or “Salesforce” and wonder why they’re burning through budget with terrible conversion rates. Meanwhile, they’re convinced that […]