Better technology
makes better marketers.

The SaaS Hero Marketing Hub brings your paid media, analytics, organic search and CRM data together with campaign strategy, competitive intelligence, creative and experimentation — then layers AI across all of it to help our team find opportunities faster and make smarter decisions.

Built by performance marketers. Used on every SaaS Hero account.

Your marketing data shouldn't live in six different places.

Our Marketing Hub connects the dots.

We bring data from Google Ads, Microsoft Ads, LinkedIn Ads, Meta Ads, GA4, Search Console and your CRM into one client workspace — giving our team a complete view of performance instead of analyzing each platform in isolation.

Meta AdsGoogle AdsMicrosoft AdsLinkedIn AdsGoogle Analytics 4Google Search ConsoleHubSpotSalesforceSlack

See the entire funnel. From ad spend to revenue.

Clicks and platform conversions only tell part of the story. The Marketing Hub connects performance across the entire buyer journey:

Our team can see where prospects are dropping off, calculate blended performance across channels, identify which sources are actually producing results and uncover discrepancies between what ad platforms report and what your CRM says happened.

Less reporting on clicks. More understanding what’s actually driving growth.

Find opportunities before they become problems.

The Marketing Hub continuously analyzes campaign performance to automatically surface findings, opportunities and recommended next actions.

Our team can monitor:

When something moves in the wrong direction, internal alerts help our team catch it quickly.

We built technology to help our team be proactive — not wait for you to tell us something’s wrong.

Ask your marketing data anything.

An AI strategist with the full picture.

Instead of digging through reports and dashboards, our team can ask questions in plain English. But unlike a generic AI tool, the Marketing Hub has the context behind the question — campaign performance, analytics, CRM data, previous decisions and what we’ve already learned.

That means our team can ask:

SH
SaaS HeroHub Strategist

Why did qualified lead volume fall this month?

Which channel is actually producing our best customers?

Where are we losing the most prospects in the funnel?

What should we test next?

And get answers grounded in the actual account.

It remembers what we've learned.

Your marketing shouldn’t start from scratch every month.
Every account develops its own institutional knowledge inside the Marketing Hub.

It remembers important context, decisions, experiments and outcomes so our team can build on what we’ve already learned instead of repeatedly rediscovering it.

Over time, that creates a richer picture of your business, your campaigns and what actually works.

  • MAR · EXPERIMENTFree trial CTA beat demo CTA: +22% SQLs
  • MAY · DECISIONPaused Meta retargeting; moved budget to LinkedIn ABM
  • AUG · LEARNINGOps-titled audiences convert to SQL at 2x the average

Every test makes the next decision better.

It understands more than the numbers.

Performance data doesn’t explain everything.
That’s why the Marketing Hub can also incorporate the conversations happening around your account — including Slack discussions, email threads, call transcripts and meeting notes.

That context helps our team understand not only what happened, but what was discussed, promised, questioned and planned along the way.

Slack discussions
Email threads
Call transcripts
Meeting notes
CONTEXT PULLED · CALL TRANSCRIPT, SEP 12

“Q4 priority is the enterprise tier. Keep SMB spend flat.”

Because good strategy requires context, not just dashboards.

Research. Build. Launch. Learn.

The intelligence layer is only half of the Marketing Hub. We’ve also built the tools our team uses to turn insights into campaigns.

Keyword Research & Account Structure

Turn seed keywords into clustered opportunities, mapped ad groups, match-type recommendations and campaign structures ready for Google Ads.

Keyword clusters and Google Ads campaign structure
Full-funnel LinkedIn and Meta campaign plan

Paid Social Strategy

Build complete funnel strategies across LinkedIn and Meta, including audiences, creative angles, funnel stages and budget recommendations.

Ad Copy

Generate campaign copy grounded in your actual website, positioning and strategy — not generic AI output.

Ad copy generated from website positioning and brand voice
LinkedIn sponsored ad mockup preview

Ad Mockups

Create platform-accurate LinkedIn and Meta previews so campaigns can be reviewed and approved before launch.

Competitor Intelligence

Track competitor ads, landing pages, positioning and messaging changes to uncover opportunities and new angles.

Competitor intelligence dashboard
Experiment results charts

Experimentation

Turn ideas into structured experiments with clear hypotheses, audiences, creative variants and success metrics — then retain the learnings for future campaigns.

One platform. The entire paid acquisition workflow.

Most agencies stitch together ad platforms, spreadsheets, generic AI tools, reporting software, project management systems and whatever happens to be in someone’s head.

We built something better.
The Marketing Hub gives our Growth Team one system for:

Execution
01→Research
02→Strategy
03→Creative
04→Launch
Optimisation
05→Measurement
06→Analysis
07→Experimentation
Loop
08↻Learning

And we’re continuously making it better.

Technology doesn't replace great marketers.

It makes them better.

The Marketing Hub isn’t a substitute for the strategists and campaign managers working on your account.

That’s the advantage of having a Growth Team backed by technology we built ourselves.

It's how we make them faster, more informed and more proactive.

Get the Growth Team with an unfair advantage.

Includes 5 static graphic ads plus the ad copy needed for each of them. Perfect for single image or carousel ads for paid social.

Includes unlimited revisions as well as custom written copy (from a human, not ChatGPT). We’ll send a first draft in Figma and you can request as many edits as you’d like. We won’t ever activate any landing pages until you give us the final OK

We consider an ad channel to be any digital marketing advertising platform available. The most common channels we manage for our clients are:

  • Google Ads
  • LinkedIn Ads
  • Meta Ads
  • Microsoft Ads
  • Gartner Network (e.g. Capterra Ads)
If there is a place online you can advertise, we have experience with it.